Thoughtful planning.
Elevated design.
Intentional Southern hospitality.

Meet The Southern Planner

Originally from Nashville and now proud to call Birmingham home, Shelby has always had a passion for creating memorable, meaningful events. With more than 10 years of experience in Event Planning, Coordination, and Catering Sales Management at top hospitality brands like Marriott and Hilton, she brings a deep understanding of what it takes to plan and execute a seamless celebration. In addition to her corporate background, she’s also independently planned a wide range of weddings and events, combining her industry expertise with a personal touch every step of the way.
She can’t wait to meet you and bring your unique vision to life!